OLX Philippines celebrates another
milestone year in Cebu as they reported significant growth in its Cebu-based
users of online buyers and sellers after two years of expansion in the region.
“Our number of users has been
steadily growing since we started operations in Cebu. It is currently three
times larger compared to our figures from the previous year,” said OLX Sr.
Marketing Manager for Cebu Regina Aguilar during its anniversary celebration
held recently at the Cebu Quest Hotel and Conference Center.
Mobile phones and tablets top the
list of items that Cebuanos mostly buy and sell in the platform.
“As Cebuanos aspire to upgrade or
keep up with the latest trend, OLX becomes a preferred avenue for them to
achieve their goal. Some sell their pre-owned smartphones to fund the purchase
of the newest model while some are able to purchase the latest smartphones at a
cost that they can afford,” explains Aguilar.
Pre-owned cars, clothing, and computers
are also in the top 5 lists of items being sold and bought in OLX. Their Real
Estate category also gains popularity as it becomes the go-to platform of
people wanting to buy or rent properties in Cebu.
In fact, paid ads from real estate
sellers helped double the revenue of the company in Cebu that has been heavily
promoting the usage of free ads in its platform.
What’s next: OLX Deal Hub
To further support the needs of its
growing users, OLX has revamped its Cebu office to serve as a more secured and
comfortable meet-up place called the Deal Hub.
“Our Deal Hub aims to ensure the
safety of the our buyers and sellers transacting on our platform. They can go
there if they want to do further inspection of the item, to seek assistance in
using our platform, or to simply connect with other OLXers who are also having
their meet-ups,” said Aguilar.
The Deal Hub also now accepts
over-the-counter payment for OLX Gold, which is the platform’s online currency
for paid ad slots and ad boosting.
“We’ve only scratched the surface of
online commerce in Cebu. We see OLX committing more investments in Cebu and
making significant contributions to Cebu’s economy as our platform becomes more
valuable in the lives of Cebuanos and their communities,” said Aguilar.
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